Carlsbad Ranch Market takes pride in sourcing quality local products and in providing old fashion, friendly customer service. Our goal is to provide 100% customer satisfaction and a unique yet useful mix of fresh, local, natural, organic produce and groceries.
The skillfully chosen, special mix of products at Carlsbad Ranch Market is the result of over thirty years of ownership and work in the small Market business. Vince Grillo Jr. started in his family’s stores in Orange County and Los Angeles working part time after school. “My mother Helen and father Vincent Grillo Sr. opened several markets in the greater Los Angeles and Orange County areas in the 1970’s. I worked part time in the markets during my teenage years. I learned to listen to our customer’s needs and wants by offering quality fresh local produce and gourmet or specialty groceries that they could not find elsewhere.” Vince bought the market in 1990 and has built it to what it is today – a successful, meaningful, neighborhood business.
In addition to fresh seasonal produce from local farms, the market offers an expansive lunch buffet, a juice bar, freshly made to order sandwiches and wraps made with Boar’s Head products. Grab & Go food entrees available for breakfast, lunch, and dinner take-out, homemade salsa and guacamole, farm fresh eggs, Julian pies, locally made tortilla chips and tortillas, gourmet groceries, pasta, salad dressings, cookies, soft drinks, health drinks, bread, and an eclectic assortment of grocery items fill the market.
Carlsbad Ranch Market is a convenience store that gives its customers what they ask for. In the last few years, customers have been asking for more organic produce. They have been asking for gluten free groceries. Customers have asked for healthy juices and cleanses. All and more have been added to the product mix because the customer has asked for it.
The Company is currently working hard to expand operations throughout the Western U.S.A. Part of the expansion effort is to cause each Market to take on the personality of the community where it does business. Local produce and local fare will be offered in the Market based on what is available, still emphasizing quality and value along with personalized customer service. This is our Corporate Culture: working to strengthen the local neighborhood community and economy by sourcing locally and involving our employees, franchisees and most importantly the suppliers in our business and the welfare of our customers.
The foundation of the Company’s corporate culture and purpose is to promote local produce and grocery products that are natural and healthy. Quality products, superior personalized service, cleanliness, and an eclectic mix of products that provides real value to customers will be the signature of each Market as the Brand is developed in neighborhoods throughout the West.